Our Philosophy

We combine traditional craftsmanship with innovative technologies and practices to create a new perspective, a unique style and a culture inspired by bygone eras. Our designs are simple at the first glance, but their stripped down is a pure expression of a sense of timelessness; and there’s always details, elements of surprise and discovery in every piece.  Our pieces are designed to be worn time and time again, year after year and handed down with pride. Our couture line further explores the potential of each piece by handcrafting unique and custom details.
Our intention is to create garment with lasting construction and fabric that are relevant and vintage in decades from now

Our Philosophy

We combine traditional craftsmanship with innovative technologies and practices to create a new perspective, a unique style and a culture inspired by bygone eras. Our designs are simple at the first glance, but their stripped down is a pure expression of a sense of timelessness; and there’s always details, elements of surprise and discovery in every piece.  Our pieces are designed to be worn time and time again, year after year and handed down with pride. Our couture line further explores the potential of each piece by handcrafting unique and custom details.
Our intention is to create garment with lasting construction and fabric that are
relevant and vintage in decades from now

Bridging the past to the future

We are inspired by high quality, beautiful yet purposeful vintage designs, “When you turn vintage clothing inside out and you see the care that’s put into the construction, it’s something that’s so rare these days. When you examine the fabric, it has character and a voice,” said Mehr Alejandro. Behind Mehr Alejandro’s vision, Mulch is breathing new life into traditional craftsmanship and creating a bridge between the past and future.
While designing the garment of the future, Mehr Alejandro’s vision is grounded in the past

Bridging the past to the future

We are inspired by high quality, beautiful yet purposeful vintage designs, “When you turn vintage clothing inside out and you see the care that’s put into the construction, it’s something that’s so rare these days. When you examine the fabric, it has character and a voice,” said Mehr Alejandro. Behind Mehr Alejandro’s vision, Mulch is breathing new life into traditional craftsmanship and creating a bridge between the past and future.
While designing the garment of the future, Mehr Alejandro’s vision is grounded in the past

About the Designer– From Anthropology to fashion

Mehr Alejandro was born and raised in San Clemente, California. While engaged in anthropological research he became aware of wastefulness and inhumane nature of fashion industry.  Inspired to make a change, he and brother, Philippe Zarif launched MULCH California, the underground brand with wicked taste and uncompromising standards for ethical garment construction.
MULCH California the brand was founded in 2016, having spent the previous 3 years learning, creating and tailoring custom make clothing for high-end clientele.  Mehr Alejandro wanted to create something new, a brand of responsible clothing, with all the quality and craftsmanship of vintage tailoring combined with functional, relaxed and progressive style of modern California.

About the Designer–
From Anthropology to fashion

Mehr Alejandro was born and raised in San Clemente, California. While engaged in anthropological research he became aware of wastefulness and inhumane nature of fashion industry.  Inspired to make a change, he and brother, Philippe Zarif launched MULCH California, the underground brand with wicked taste and uncompromising standards for ethical garment construction.
MULCH California the brand was founded in 2016, having spent the previous 3 years learning, creating and tailoring custom make clothing for high-end clientele.  Mehr Alejandro wanted to create something new, a brand of responsible clothing, with all the quality and craftsmanship of vintage tailoring combined with functional, relaxed and progressive style of modern California.
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